Hirsh

MARKETING UNDERGROUND

PODCAST

Tune in to our short & actionable episodes that share exclusive behind the scenes marketing strategies, insider tips & tricks and more!

150- Strategies For Marketing Live Events

Thinking about planning a live event in 2020?

In this episode, I’m taking you step-by-step through my thought process, including what works + doesn’t work in the online “influencer” space right now.

PLUS, I’ll share 1 MAJOR misconception about marketing a live event, my 3 keys to SOLD OUT success, and why it’s *worth* it… (even though you likely won’t MAKE BANK)

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149- Nurturing In Your Marketing

My company uses intentional + strategic nurture campaigns to build trust with the people who don’t buy the first time. Because eventually they’ll be ready – and we’ll be top of mind. 

In this episode, I’ll explain how + why nurturing your audience is vital to optimizing your funnel + your sales. 

Read More

148- Very few entrepreneurs are able to do this

Very few entrepreneurs are able to have the level of focus necessary to master + scale a marketing strategy.

Because, quite frankly – it’s hard to whittle down the good ideas that keep coming, to only a few that you put every ounce of dedicated work into… for years (not months! years).

In this episode I talk about why this is one of THE hardest things we do as entrepreneurs +why it’s entirely necessary.

Because, I can tell you with complete certainty – your success is on the other side of FOCUS, clarity, and determination.

Read More

147- Ignite Your Impact is here!

My new book, “Ignite Your Impact,” is out today!

This 100+ page explanation of “holistic” marketing strategy is the culmination of 5+ years in the digital marketing world… with thousands of hours behind-the-scenes, for hundreds of influencer clients, with millions of dollars in ad spend.

And in this 15-minute episode, I’ll share WHO this book is for, WHY it’s about more than Facebook ads, and WHAT is included (to ensure you take action on your marketing now!).

Read More

146- Entrepreneur intuition

If you’re the CEO of your company, you’ve likely used what I’m calling, “entrepreneur intuition,” to get there. (And if you’re not quite “there” yet, wherever you want to be – you’ll need this mindset to get going!)

“Entrepreneur Intuition” refers to the gut-feeling or “knowing” you experience when it comes to making a decision or solving a problem.

But, to experience any of that – you have to make space in your day-to-day life, i.e. run your company like a CEO.

In this episode I share how I do that inside my company + why it really makes a difference!

Read More

145- Let your numbers tell a story

You know you need to track data to know whether your marketing efforts matter… But, do you know which numbers to track + WHY?

Every metric you (or your ads agency) track should tell a story about what’s going on behind-the-scenes. That’s what will point you in the direction of where to focus your problem-solving skills next.

In this episode I’ll walk you through the actual spreadsheet we use to track funnel + ad performance, plus I’ll explain 3+ common problems to troubleshoot.

Read More

150- Strategies For Marketing Live Events

Thinking about planning a live event in 2020?

In this episode, I’m taking you step-by-step through my thought process, including what works + doesn’t work in the online “influencer” space right now.

PLUS, I’ll share 1 MAJOR misconception about marketing a live event, my 3 keys to SOLD OUT success, and why it’s *worth* it… (even though you likely won’t MAKE BANK)

Read More

149- Nurturing In Your Marketing

My company uses intentional + strategic nurture campaigns to build trust with the people who don’t buy the first time. Because eventually they’ll be ready – and we’ll be top of mind. 

In this episode, I’ll explain how + why nurturing your audience is vital to optimizing your funnel + your sales. 

Read More

148- Very few entrepreneurs are able to do this

Very few entrepreneurs are able to have the level of focus necessary to master + scale a marketing strategy.

Because, quite frankly – it’s hard to whittle down the good ideas that keep coming, to only a few that you put every ounce of dedicated work into… for years (not months! years).

In this episode I talk about why this is one of THE hardest things we do as entrepreneurs +why it’s entirely necessary.

Because, I can tell you with complete certainty – your success is on the other side of FOCUS, clarity, and determination.

Read More

147- Ignite Your Impact is here!

My new book, “Ignite Your Impact,” is out today!

This 100+ page explanation of “holistic” marketing strategy is the culmination of 5+ years in the digital marketing world… with thousands of hours behind-the-scenes, for hundreds of influencer clients, with millions of dollars in ad spend.

And in this 15-minute episode, I’ll share WHO this book is for, WHY it’s about more than Facebook ads, and WHAT is included (to ensure you take action on your marketing now!).

Read More

146- Entrepreneur intuition

If you’re the CEO of your company, you’ve likely used what I’m calling, “entrepreneur intuition,” to get there. (And if you’re not quite “there” yet, wherever you want to be – you’ll need this mindset to get going!)

“Entrepreneur Intuition” refers to the gut-feeling or “knowing” you experience when it comes to making a decision or solving a problem.

But, to experience any of that – you have to make space in your day-to-day life, i.e. run your company like a CEO.

In this episode I share how I do that inside my company + why it really makes a difference!

Read More

145- Let your numbers tell a story

You know you need to track data to know whether your marketing efforts matter… But, do you know which numbers to track + WHY?

Every metric you (or your ads agency) track should tell a story about what’s going on behind-the-scenes. That’s what will point you in the direction of where to focus your problem-solving skills next.

In this episode I’ll walk you through the actual spreadsheet we use to track funnel + ad performance, plus I’ll explain 3+ common problems to troubleshoot.

Read More

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