Hirsh

MARKETING UNDERGROUND

PODCAST

Tune in to our short & actionable episodes that share exclusive behind the scenes marketing strategies, insider tips & tricks and more!

168 – Strategy For A Newer Ad Account

If you’re just starting to run ads on Facebook, you don’t have a lot of pixel data to lean into – meaning, Facebook is still learning how to optimize your account, right?

In this episode I’ll share a *trick* we use to speed up the process.

Read More

167 – Reporting Transparency

The #1 thing people get wrong with ads is… REPORTING.

In this episode, I’m going deep into our brand NEW system for reporting all the data, including a detailed description of our incredible (I mean, literally INCREDIBLE, all-inclusive, best-of-the-best) spreadsheet…

Read More

166 – Special Edition 7 – The 5 Crucial Tactics During Scary Economic Times

Welcome to the final episode in our SPECIAL EDITION podcast series about how to market your online business in a time of crisis.

Here’s a quick overview of what we will cover:

#1. Stay grounded in yourself by doing one or more calm activities every day.
#2. Know exactly how long your business can sustain itself financially if your worst case scenario happens (i.e. sales stop completely).
#3. Have urgency with what you’re doing right now – otherwise you’ll quickly become irrelevant.
#4. Challenge yourself to think differently by coming up with creative solutions to every problem.
#5. And stay focused on your long-game – by not spending all day on social media!

Read More

165 – Special Edition 6 – How To Leverage This Time If Sales Are Down

Welcome back to our SPECIAL EDITION podcast series about how to market your online business in a time of crisis.

In this episode, I’m sharing 3 ways you can leverage a non-growth season (if your sales are taking a hit), PLUS…

Why now is the time to OVER-deliver to your audience
What it means to have a non-growth month (or several)
And how you can hang in there with a long-game strategy

Read More

164 – Special Edition 5 – How To Serve Your Community + Still Make Money During Crisis

Welcome back to our SPECIAL EDITION podcast series about how to market your online business in a time of crisis.

In this episode, I’m jumping into a conversation about marketing + making money during a crisis, including…

The absolute WORST thing you can do right now (+what to do instead)
What to do if you’ve NEVER marketed anything to anyone… but want to start!
PLUS, exact examples of how we’re helping our clients make this pivot

Read More

163 – Special Edition 4 – Leadership In Chaos

Welcome back to our SPECIAL EDITION podcast series about how to market your online business in a time of crisis.

In this 25-minute episode, I’ll go into detail about what “leadership” means in a time of uncertainty, PLUS…

The most important thing you can do right now as a leader
Exactly what I’m doing to lead my team, my clients, and my community
And how I’m staying grounded (i.e. how I’m focused on what I *can* control)

Read More

168 – Strategy For A Newer Ad Account

If you’re just starting to run ads on Facebook, you don’t have a lot of pixel data to lean into – meaning, Facebook is still learning how to optimize your account, right?

In this episode I’ll share a *trick* we use to speed up the process.

Read More

167 – Reporting Transparency

The #1 thing people get wrong with ads is… REPORTING.

In this episode, I’m going deep into our brand NEW system for reporting all the data, including a detailed description of our incredible (I mean, literally INCREDIBLE, all-inclusive, best-of-the-best) spreadsheet…

Read More

166 – Special Edition 7 – The 5 Crucial Tactics During Scary Economic Times

Welcome to the final episode in our SPECIAL EDITION podcast series about how to market your online business in a time of crisis.

Here’s a quick overview of what we will cover:

#1. Stay grounded in yourself by doing one or more calm activities every day.
#2. Know exactly how long your business can sustain itself financially if your worst case scenario happens (i.e. sales stop completely).
#3. Have urgency with what you’re doing right now – otherwise you’ll quickly become irrelevant.
#4. Challenge yourself to think differently by coming up with creative solutions to every problem.
#5. And stay focused on your long-game – by not spending all day on social media!

Read More

165 – Special Edition 6 – How To Leverage This Time If Sales Are Down

Welcome back to our SPECIAL EDITION podcast series about how to market your online business in a time of crisis.

In this episode, I’m sharing 3 ways you can leverage a non-growth season (if your sales are taking a hit), PLUS…

Why now is the time to OVER-deliver to your audience
What it means to have a non-growth month (or several)
And how you can hang in there with a long-game strategy

Read More

164 – Special Edition 5 – How To Serve Your Community + Still Make Money During Crisis

Welcome back to our SPECIAL EDITION podcast series about how to market your online business in a time of crisis.

In this episode, I’m jumping into a conversation about marketing + making money during a crisis, including…

The absolute WORST thing you can do right now (+what to do instead)
What to do if you’ve NEVER marketed anything to anyone… but want to start!
PLUS, exact examples of how we’re helping our clients make this pivot

Read More

163 – Special Edition 4 – Leadership In Chaos

Welcome back to our SPECIAL EDITION podcast series about how to market your online business in a time of crisis.

In this 25-minute episode, I’ll go into detail about what “leadership” means in a time of uncertainty, PLUS…

The most important thing you can do right now as a leader
Exactly what I’m doing to lead my team, my clients, and my community
And how I’m staying grounded (i.e. how I’m focused on what I *can* control)

Read More

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