Hirsh

MARKETING UNDERGROUND

PODCAST

Tune in to our short & actionable episodes that share exclusive behind the scenes marketing strategies, insider tips & tricks and more!

139- The massive mistake in not constantly building your warm audience

You want consistent sales, right? We all do. But in order to have consistent sales, YOU have to be consistent in your marketing – especially with building your warm audience.

You do this by consistently creating Value Content every week. And let me tell you… it’s a huge mistake to NEGLECT your content strategy (even worse if you rely solely on “organic” visibility).

Listen in to this episode for more about how to build your warm audience + why it’s vital to making money!

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138- Be extremely obvious with the steps in your funnel

The challenge with high-ticket sales is that the person buying is unlikely to watch an hour-long webinar. But then, how do you provide enough “nurturing” to build a relationship?

Enter: The Microwebinar. This is a great high-ticket funnel strategy that we’ve tested for clients and for my own business. And in this episode, I’ll explain what it is, how to set it up, and why it works better.

Read More

137- Don’t ignore your nurturing + retention

The challenge with high-ticket sales is that the person buying is unlikely to watch an hour-long webinar. But then, how do you provide enough “nurturing” to build a relationship?

Enter: The Microwebinar. This is a great high-ticket funnel strategy that we’ve tested for clients and for my own business. And in this episode, I’ll explain what it is, how to set it up, and why it works better.

Read More

136- The microwebinar strategy

The challenge with high-ticket sales is that the person buying is unlikely to watch an hour-long webinar. But then, how do you provide enough “nurturing” to build a relationship?

Enter: The Microwebinar. This is a great high-ticket funnel strategy that we’ve tested for clients and for my own business. And in this episode, I’ll explain what it is, how to set it up, and why it works better.

Read More

135- The huge epiphany I had managing my team

In 4+ years in business, I’ve struggled to really outsource marketing from myself… because “nobody can do it like me,” right? WRONG.

And in this episode I’ll explain why, plus how that silly sentence is always to our detriment.

Tune in for more about how I tore apart my marketing team to create a new one, plus the light-bulb moment that changed the game.

Read More

134- Simplifying + connecting everything in your marketing

If you ask me about the 2020 goals for my business, all I have to say is… I want to simplify everything + make it even better! Here’s what I mean: Last month I broke everything in my internal marketing department + re-built it. And this episode is all about how I CONNECTED every piece of my marketing to SIMPLIFY my business in the new year! Tune in for an inside look at Hirsh Marketing in action (+how this can help you plan better in 2020). And it’s why we recommend custom strategy for every business. (Cookie cutter marketing doesn’t know what your customers need – but YOU CAN.) Tune into this episode for more about what propelled my business growth + how you can create a business that genuinely connects with your audience. In this episode I’ll explain why, plus – the moment I realized I was building an unprofitable business, why I dipped into our business savings to make payroll this year, and how I’ve been transparent with my team through it all.

Read More

139- The massive mistake in not constantly building your warm audience

You want consistent sales, right? We all do. But in order to have consistent sales, YOU have to be consistent in your marketing – especially with building your warm audience.

You do this by consistently creating Value Content every week. And let me tell you… it’s a huge mistake to NEGLECT your content strategy (even worse if you rely solely on “organic” visibility).

Listen in to this episode for more about how to build your warm audience + why it’s vital to making money!

Read More

138- Be extremely obvious with the steps in your funnel

The challenge with high-ticket sales is that the person buying is unlikely to watch an hour-long webinar. But then, how do you provide enough “nurturing” to build a relationship?

Enter: The Microwebinar. This is a great high-ticket funnel strategy that we’ve tested for clients and for my own business. And in this episode, I’ll explain what it is, how to set it up, and why it works better.

Read More

137- Don’t ignore your nurturing + retention

The challenge with high-ticket sales is that the person buying is unlikely to watch an hour-long webinar. But then, how do you provide enough “nurturing” to build a relationship?

Enter: The Microwebinar. This is a great high-ticket funnel strategy that we’ve tested for clients and for my own business. And in this episode, I’ll explain what it is, how to set it up, and why it works better.

Read More

136- The microwebinar strategy

The challenge with high-ticket sales is that the person buying is unlikely to watch an hour-long webinar. But then, how do you provide enough “nurturing” to build a relationship?

Enter: The Microwebinar. This is a great high-ticket funnel strategy that we’ve tested for clients and for my own business. And in this episode, I’ll explain what it is, how to set it up, and why it works better.

Read More

135- The huge epiphany I had managing my team

In 4+ years in business, I’ve struggled to really outsource marketing from myself… because “nobody can do it like me,” right? WRONG.

And in this episode I’ll explain why, plus how that silly sentence is always to our detriment.

Tune in for more about how I tore apart my marketing team to create a new one, plus the light-bulb moment that changed the game.

Read More

134- Simplifying + connecting everything in your marketing

If you ask me about the 2020 goals for my business, all I have to say is… I want to simplify everything + make it even better! Here’s what I mean: Last month I broke everything in my internal marketing department + re-built it. And this episode is all about how I CONNECTED every piece of my marketing to SIMPLIFY my business in the new year! Tune in for an inside look at Hirsh Marketing in action (+how this can help you plan better in 2020). And it’s why we recommend custom strategy for every business. (Cookie cutter marketing doesn’t know what your customers need – but YOU CAN.) Tune into this episode for more about what propelled my business growth + how you can create a business that genuinely connects with your audience. In this episode I’ll explain why, plus – the moment I realized I was building an unprofitable business, why I dipped into our business savings to make payroll this year, and how I’ve been transparent with my team through it all.

Read More

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