How To Build A Marketing Foundation That Is Set Up For
Profitable Ads
When it comes to running ads, so many of us want to jump straight into the “doing” and we want to get them up and running as soon as possible. That enthusiasm is great! However, it is critical that in your eagerness to get started with ads you aren’t skipping over the foundational pieces you need to have in place first.
“What do you mean I can’t just get started? Planning is boring!”
I hear you friend, I do. While going back to the basics and perfecting your marketing foundation first may not be exactly what you had in mind when you decided to run ads, it is absolutely necessary for success.
That’s because Facebook ads amplify a foundation that already works. If yours has cracks in it, your ads cannot optimize the way you’d like.
This collection of episodes will help you create a rock-solid marketing foundation that will set you up for maximum Facebook ads success whenever you DO decide to launch them. You can grab my free How Do I Know If I’m Ready For Ads? Checklist to work through as you consume these episodes to ensure you’ve implemented the necessary foundational keys in your business before you begin running ads.
264 – What Experience Are You Creating For Your Leads & Customers?
SHOW NOTES What’s the key to keep your customers coming back again and again, and get them buzzing about your biz? It's not about the product you create, your webinar, your video, your marketing strategy, the end product that you're giving. It's not...
262 – Why Focus Is More Powerful Than The Value Ladder
SHOW NOTES All advice is not good advice, my friends. I recently had a conversation with a well known influencer about my main focus (building my Ignite program) and my biggest struggle (scaling my agency) in my business is right now. Their advice was...
261 – Your Email List Is Critical Right Now
SHOW NOTES This needs to be said: your email list is critical. I’ve heard several influencers in the online marketing space who claim email marketing is dead, and it’s simply not true. Social media is volatile right now with these new iOS updates,...
259 – How To Run Visibility & Brand Awareness Ads
SHOW NOTES What if I told you there was an amazingly simple and effective way to grow your warm audience, without having to exert extra time, effort, and energy? The secret here, my friends, is to run visibility & brand awareness ads! You’re...
258 – Marketing Overwhelm
SHOW NOTES I need to rant today, my friends. A lot of influencers in the internet marketing space suggest that you should be showing up on every single social media platform, trying every single marketing strategy, running a million different paid...
257 – What Result Do You Get Your Audience?
SHOW NOTES Hard truth: your audience doesn’t really care about what your offer is. They care about the results that your offer will get them. Far too often, I see people fail to clearly communicate the results their offer will deliver, while instead,...
254 – What Happens If Facebook Marketing Stops Working?
SHOW NOTES What would happen to your business if Facebook marketing stopped working? With all the talk in the online space surrounding the new iOS updates, a lot of people are afraid that the end of Facebook is drawing near. I’m not so sure, but even...
251 – The 3 Successful Components To Guarantee Marketing Success
SHOW NOTES Struggling to get to that next level of marketing success you’ve been after? Here’s what to pay attention to! The secret is not some impossible ninja trick that you’ll never be able to master, it’s a matter of having the right components in...
247 – This Will Kill Your Marketing Success This Year
SHOW NOTES There is so much noise in the digital marketing world. Everywhere you look there’s a new strategy, a new app, a new platform, a new template. There are thousands of people telling you to try this, and this, and do it this way, not that....
224 – What Does Buying Data Mean?
SHOW NOTES Those who invest in their business will prosper. Those who don’t will never grow. That is something that I genuinely believe. Buying data, no matter where you are in your business right now, is one of the most important investments you can...